The LiveCom Alliance European Industry Survey captures the major trends, challenges and economic impact drivers in the live communication industry. The fourth edition, conducted by the renowned R.I.F.E.L. Instiute, reveals valuable insights and figures from 8 key European markets.
The survey shows that the nine participating associations represent 700 national member agencies and companies, who have an extrapolated economic impact of € 8,2b sector turnover and a 55.000 employee workforce. Check the press release and infographic for a resume of the results:
It’s a pleasure to announce, our current board member and treasurer Ivo Franschitz (EMBA – AT) is the new chairman of LiveCom Alliance. Ivo succeeds our former chairman Jan Kalbfleisch (FWD. – DE).
Indeed, of the seven categories of marketing spend monitored by the Bellwether report, only events saw growth in Q3.
Changed market conditions mean that we, as an events industry, have to deal with a new reality.
