LiveCom Alliance presents the ‘Restart Sessions’, live communication & event industry back in business; one on one interviews hosted by founder and managing director Maarten Schram with the key representatives of our member associations.
In Restart Session #5 Maarten speaks to Pieter Bas Boertje, chairman of the Dutch association IDEA. Listen to the full conversation by watching the video below.
In case of any questions referring to events in The Netherlands, please check the contact details on the IDEA member page.
The LiveCom Alliance Restart Sessions are compact episodes that deep dive into the local status of COVID-19 measurements and business insights. Our industry is slowly but steadily starting up, exploring the possibilities and limitations of government regulations and security and safety measures due to COVID-19. Get a clear picture of the possibilities of doing business all over Europe. Interesting material, not only for you as an association leader, but also for your members.
Indeed, of the seven categories of marketing spend monitored by the Bellwether report, only events saw growth in Q3.
Changed market conditions mean that we, as an events industry, have to deal with a new reality.
The current meta study demonstrates the sector’s hardships caused by the current increase in prices and the pandemic.