At IMEX the world comes together. So, a great opportunity for – almost our whole – board to meet. Our founder Maarten Schram, our chairman Ivo Franschitz and board member and treasurer Alexander Ostermaier met for a productive lunch meeting. Following the ‘catching up calls’ by Maarten, also LiveCom Alliance is working on impact both at association level and at industry level. Thanks for your energy, time and ideas gentlemen. We’ll meet again – online & live – soon!
Industry awards are a powerful way to demonstrate the impact of live and experiential marketing.
Europe’s live sector is at a turning point: internationalisation is growing, along with complexity and support needs.
The results of the European Industry Survey 2025 learn that internationalization emerges as a key growth driver in live communication. Across the European live communication sector, event professionals are eager to expand – but face gaps in knowledge, infrastructure, and support.In order to fill these gaps a follow-up study is needed.